Citation Spy

What is Citation Spy?

Citation Spy finds citation opportunities by looking at competitors who already rank in your local market.

3 min read Beginner

The core principle

Citation Spy starts with competitors that are visible in Google Maps, collects the directories and domains where they appear, then filters those sources by relevance, traffic, and listing quality.

The result is a prioritized opportunity list: directories your competitors use and your business may still be missing.

How Citation Spy works

  1. Find competitors: Identify visible competitors for the selected business area.
  2. Extract citations: Collect domains and directories associated with those competitors.
  3. Check relevance: Filter domains using index coverage, traffic, AI classification, and heuristics.
  4. Match business fit: Keep opportunities that fit your business type, location, and submission model.

What you get at the end

Recommended

A prioritized action list of directories and platforms that are most relevant for execution.

Competitor Found

A transparent evidence view showing which domains were found in competitor footprints.

Exports

CSV is useful for outreach handoff; JSON is useful for custom workflows and integrations.

Access and limits

Citation Spy is a paid feature and is not available on the Free plan. It starts on the Specialist plan and is available on higher plans as well.